InsideLocal Webinar: Advanced Keyword Strategies for Local Search

InsideLocal Webinar: Advanced Keyword Strategies for Local Search

By  |  November 30, 2015  |  Video  |  No Comments

On February 25th we discussed Advanced Keyword Strategies for Local Search in another InsideLocal webinar. With an open forum for discussion, we invited our expert panel to share their advanced tactics & strategies.

Expert Panelists:

Dev Basu

Dev Basu is the President & CEO of Powered by Search; an internet marketing agency specializing in SEO, Local Search, and Paid Search for Fortune 1000 and Small and Medium sized businesses. Powered by Search is only one of two Canadian companies selected for the Local Search Ranking Factors study. Dev recently appeared on our Troubleshooting Local Ranking Issues webinar in December.

Casey Meraz

Casey is the founder of Ethical SEO Consulting, a Denver based internet marketing agency that specializes in local & organic SEO. He is obsessed with local search and everything about it! and therefore enjoys speaking and writing about local topics. Casey is another panelist who is a contributor to the Local Ranking Factors study and recently appeared on our Advanced Google+ Optimization webinar in December.

Gyi Tsakalakis

Gyi Tsakalakis founded AttorneySync to help lawyers and business owners earn valuable attention online. He regularly writes about all things SEO & spends his time helping law firms and other businesses improve their core metrics online. In addition to this Gyi is also the founder of EPL Digital where he assists other businesses with online marketing. Gyi most recently appeared on our Best Practices for Local Onsite Optimization webinar.

About this webinar:

Host & Chat Support:

Myles Anderson (

Linda Buquet (

Colan Nielsen (

Time & Date:

– February 25th, 2015

– 2pm EST / 11am PST / 7pm GMT

– 60 minute duration


– Objectives & outcomes of keyword research

– Keyword planning processes

– Favourite sources of data & tools

– Intent & conversion of keywords

– Influence of hyper-location on keyword strategy

– and MUCH more

About InsideLocal Webinar Series

BrightLocal & the Local Search Forum have teamed up to deliver an exciting series of local search focused webinars. The ‘InsideLocal‘ webinar series explores the most important, most topical & most exciting areas of local search marketing.

About the Author: Aaron Landreth

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