Use these 5 QR Code marketing and advertising tips to increase business and improve ROI.
Preface: If your business is not currently using QR Codes to promote your specials and access the ever growing mobile search market, contact us. We will provide a 100% free of charge evaluation to determine the best QR code marketing strategies. Questions about QR Codes? Read First: What is a QR Code?
1. Use Google Places to Push Promotion
When you register your business website with Google Places, Google automatically generates a business QR Code for you. This QR Code will take smart phone scanners directly back to your Google Places page where you can promote coupons and company specials. This is a wonderful business opportunity to use this QR Code on all of your off site marketing material. Drive all of your off site clients directly to your Google Places Special! It’s as though every one of your clients is already carrying around a coupon in their hand.
2. Place QR Code on Business Card
Don’t take your business card for granted. With QR Codes, your business card automatically is automatically converted into a reason for someone to visit your website and turn into a lead. Place your QR Code on the backside of your business card with a caption that entices the holder to scan the code with their smart phone. Just another way to get more visitors that may convert into additional sales!
3. Link QR Code to A Tracking Phone Number
In order to track the effectiveness of your QR Code marketing, it is nearly necessary to use a tracking number. There are many companies that provide excellent tracking number capabilities. Companies such as ‘Grasshopper‘, ‘RingRevenue‘ and ‘CallFire‘ are all professional call tracking companies that will help you measure the effectiveness of your QR advertising campaign. Here’s a great idea; On your Google Places page, use a call tracking number to determine how many calls are actually coming in via your QR Code marketing.
4. Reward for Joining Your Facebook Page
Create custom QR Codes for free using a service called BeQRious. You can create a custom QR code that directs smart phones to your Facebook business site and encourage the visitor to ‘Like’ your page. Even better, you can promote any number of products via your Facebook business page. You are only limited by your imagination.
5. Discount for Joining Email List
Now here’s a great little Ninja tactic. Use BeQRious to generate a QR Code that points to a landing page that entices the user to input their email address via either a discount, a free promotion, free food, a raffle … anything! It is important that you begin to build a large email list so that you can market to your clients on an ongoing basis. You need to continue to remind previous clients that they will be rewarded by doing business with you again.
Allow us to help with your QR Code Advertising! Our services are affordable and effective. Visit our contact page for a 100% free marketing and competition analysis. We will bring you more business.