These do it yourself DIY local SEO strategies are proven to increase site rank. We keep these local SEO tips as up to date and comprehensive as possible. Search engines constantly evolve and we will continue to add free local search marketing strategies to this article that help you boost your site to the top.

That said – One thing will always remain to be certain; (Mental Note – If you take nothing from this article, take this nugget of information with you.)

“All search engines (Google, Yahoo, Bing) want/NEED to deliver the most relevant search results to the search query for the end user. If they did not, we wouldn’t use them!”

Taking that bit of information and turning it into a practical ‘real world’ application is the challenge. The goal of this writing is to provide to you the necessary tools in order to deliver the most relevant search engine result to the end user…er, your potential customer.

Rank High in Local Results

Remember above – the goal of the search engine is the deliver the most relevant search result to a users search query. Local search results are delivered by Google utilizing their Google mapping algorithm (which is different than their organic results algorithm, or even Google’s AdWords algorithm).

What does this mean for us? It means that we need to optimize your business location to be recognized as the most relevant business to that geographical location. But, how do we go about doing this? Great question. We need to reinforce the geographical relevance of your business location in the ‘eyes’ of the search engine through a number of local seo techniques. The first step is to add your business address information to as many business directories as possible.

List of Important Local SEO Directories
Submit and Confirm your business here immediately!

Mandatory Directory Submission Sites
1. SuperPages
2. Yelp!
3. Merchant Circle
4. Manta
5. InsiderPages
6. CitySearch
7. Kudzu
8. JudysBook
9. Yippie
10. HotFrog
11. eLocal

Submitting to these local directories for SEO is good, but let’s make them great!

You may also utilize a paid submission service to these directories such as UBL.org, but I personally feel that hand submission is faster and more effective. If you feel that you need help with an affordable small business seo package, contact us.

Additional Geographical SEO Strategies

Generate Keyword Rich Reviews
Geo-Tagging Business Profile Pictures
Sitemaps + KML SiteMaps
Original Website Content
YouTube Geo-Tagged Video

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